About us

Husband+Wife Duopreneurs
We founded Pure Coast Naturals together on a mission - to build a brand that empowers women to care for their hair naturally and to build a community of conscious consumers. We believe our daily choices and the products that we use directly impact our environment, our community and our bodies.
We’ve been living the non-toxic, low waste lifestyle for over 8 years and dreamt of developing a product that reflects our values and improves our world. That dream has now become a reality. Join us on our non-toxic journey as we provide an earth friendly solution that will revolutionize your beauty routine.
We founded Pure Coast Naturals together on a mission - to build a brand that empowers women to care for their hair naturally and to build a community of conscious consumers. We believe our daily choices and the products that we use directly impact our environment, our community and our bodies.
We’ve been living the non-toxic, low waste lifestyle for over 8 years and dreamt of developing a product that reflects our values and improves our world. That dream has now become a reality. Join us on our non-toxic journey as we provide an earth friendly solution that will revolutionize your beauty routine.
We believe:
Every ingredient matters.
Your time is valuable.
Your daily routine and the products you use are important.
Beauty products should never compromise your health.
Products should prioritize our environment, not damage it.
Every ingredient matters.
Your time is valuable.
Your daily routine and the products you use are important.
Beauty products should never compromise your health.
Products should prioritize our environment, not damage it.
Much love,
Luisa & Drew
Luisa & Drew